Let's put Attention back in the Driver's Seat...

Car crashes in the US (400k+ in 2015) have shown a 2-years rise, after a decade of slow but steady declines. Although safer cars and improved driving assist equipment have helped prevent crashes, distracted driving is more than offsetting all these benefits.

State bans on the use of cell phones in cars don't seem to be effective. Mobile apps that intercept distracting calls or the use of apps are easy to circumvent and distractions can also come from sources other than phones.

The old fashioned way to solve the problem is to have a front seat passenger who 1) is aware of sudden driving risks, 2) can tell whether the driver is paying attention, and 3) will warn the driver when needed.

dreyev mimics the behavior of a dependable passenger who can evaluate the risk (associated with the current speed, acceleration, braking, cornering, pavement, weather and traffic conditions), then match it against the level of attention exhibited by the driver. If the driver looks away from the road for too long or too often, or the car is zigzagging in the lane, the virtual passenger warns the driver with specific signals or with spoken utterances.

dreyev uses Computer Vision to analyze head pose and analyze eye gaze and eyelid closing to flag possible distraction and drowsy conditions. Machine Learning enables the creation of custom models of driving habits and experience to ensure that warnings are only given when necessary.


All Stars



TeleLingo is a startup created in 2014 with the ambitious goal to save lives of drivers by observing and modeling their attention in order to prevent crashes caused by distraction and drowsiness.

Co-founders, Dr. Maggie Stys (CEO) and Dr. Ing. Roberto Sicconi (CTO), met at IBM Watson Research and share their vision for the use of disruptive technologies and creative business models to enhance mobility, embedded devices, personalized user interfaces, and ubiquitous access to information.

The current dreyev solution is a risk mitigation system which includes the ability to detect safe driving conditions and support for simple mind-stimulating spoken interactions. The product will have added machine vision and AI capabilities and proceed with building the ultimate Digital Assistant with Copilot Expertise.

Contact Info

  •   +1 (914) 302-6572
  •   3 Western Way, Purdys (NY) 10578


Let's make this world a safer place to drive